# Call Centers & BPO

> Panama is a call center and BPO hub in Latin America with a growing BPO market, 8,000+ workers, 40-50% cost savings vs USA, EST timezone, and tax benefits under Law 54. Dell and Sitel have major operations.

[Canonical page](https://investpanama.biz/en/invest/call-centers)

Panama has established itself as a premium destination for call centers and BPO operations, offering 40-50% cost savings compared to the United States. With a bilingual workforce of over 8,000 professionals, EST timezone alignment, and tax benefits under Law 54, companies like Dell and Sitel have already established significant operations. Panama's BPO market is growing with double-digit growth projected.

## Key figures

- **40-50%** — Savings vs USA _(Source: CustomerServ 2024)_
- **8,000+** — BPO Workers _(Source: Nearshore Americas (industry estimate))_
- **2,000** — Dell Employees _(Source: Nearshore Americas)_

## Opportunities

- **Technical Support** — Help desk and technical support services for US and LatAm companies.
- **Sales & Marketing** — Telemarketing, lead generation, and customer service in Spanish and English.
- **Back Office** — Data processing, billing, and administrative operations.

## Resources

- [Business Panama - Call Centers](https://businesspanama.com/invest-in-panama/panama-call-centers-and-bpos-nearshoring-and-connectivity/)
- [PWC - Tax Incentives](https://taxsummaries.pwc.com/panama/corporate/tax-credits-and-incentives)